To provide a solid base of canine related business information to the public and thereby greatly improve the quality of service provided and eradicate any unacceptable or malpractices.
To become one of the leading canine professional directories and supplier of choice for members of the public when it comes to choosing a canine related service for their dog/s and to achieve continuous growth through recognition of our service of excellence.
- We monitor our memberís performance to maintain improved levels of service, through feedback provided by our consumers
- We believe in working in co-operation with our members in order to deliver better service.
- We champion our environmental, social and health and safety responsibilities and encourage our members to do the same.
- Our members act in an ethical and responsible manner and strive hard to meet the high standards set by the organisation and its members.